Product Feedback & Fresh Ideas

The ShipStation Feedback Forum collects your ideas and allows you to vote and comment on other ideas so our product team can understand what new features are most important to you or what business challenges we need to address next.

Everyone has 20 votes to spend on ideas that are important to them (but you can comment as much as you like). 

While all ideas will get reviewed, it's simply not possible for all ideas to make it onto the product roadmap. The more activity an idea has, however, the more likely it is to be considered. So, be sure to check if your idea has already been posted so you can add your votes and comments to it! 

Suggestions for Writing a Great Idea Post

  • Write a title to succinctly summarize your post. Other users should be able to identify if their idea is similar to yours just by reading the title so they will know to vote and comment on it!
  • Explain the problem you are trying to solve and what you think should be added or changed in ShipStation to solve this problem. 
  • Describe how you would use this feature or how you think it should function to serve your need.
  • Attach a screenshot to help illustrate your point. 
  • Put the idea in the category that best fits what you are trying to accomplish (for example: Order Management, Insights & Reporting, or Printing & Documents).

What to Expect With an Idea 


Our moderators will regularly review posts to ensure:
    • They are categorized in a logical way. If not, they may move them to the proper category. 
    • The title accurately reflects the idea content so others can understand. If not, they may edit the post title to help others identify posts they want to vote and comment on.
    • That posts are really ideas and not bug reports or issues that require contacting our support team. 
    • That any request that has an existing solution or can be accomplished with existing features gets a response to let everyone know a solution or feature already exists and how to learn about it.
Our moderators will also update the statuses of posts as they are considered by our product team. If an idea makes it onto the roadmap, we'll update the idea status from Planned to Started to Completed as work progresses on the idea. If an idea is declined or archived, our moderator will update the status to indicate so and you will receive your votes back to use on other ideas in the future. 

Finally, if more information is needed on an idea, the moderator will post a reply to ask for them. If it is your idea or you have commented on the idea, you should receive an email notification when this occurs.
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  1. tracking link for all shipments to add to website

    It would be great to offer a link on our website for customers to track their orders directly by entering their order number online -- in addition to the emails they receive with package tracking info.

    1 vote
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  2. further customize branded pages

    Being able to further customize the branded tracking page and returns portal would be great for our overall customer experience! There are limited customization options, but just changing a few colors and adding our logo does not help it feel like a complete experience from our site. The ability to:

    -customize return reasons,
    -add branded blocks/sections to those pages,
    -add upsells, and
    -be able to customize the header/footer to match our website

    would all make it feel more like it was coming from our brand.

    6 votes
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    1 comment  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  3. Mask/hide tracking number on branded tracking page

    I want a checkbox to hide the actual tracking number from the customer on branded tracking pages. So it will just display items, expected delivery and any current progress.

    We can't allow our customers to contact the carrier directly about their package because we sometimes ship restricted items and we have had customers reroute packages to illegal states in the future. Now they have to call us every day to check status. If I could simply hide that one line/link on the branded tracking page I would be able to provide them that and they could monitor their own shipment…

    1 vote
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  4. Remove "Powered by Shipstation"

    Can we have the option to remove Powered by Shipstation from our branded page

    15 votes
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →

    Thank you for your feedback.

    We will consider this request as we plan our future product roadmap.

    This post will remain open so more of our users can vote and comment on how this change would be of benefit to them.

  5. WooCommerce Shipment Tracking

    I currently have ShipStation integrated with WooCommerce. I am using the Shipment Tracking plugin to get the shipping information from ShipStation into WooCommerce.

    WooCommerce then in turn sends out the 'shipment shipped' email to the customer.

    That is great, but ShipStation sends the courier tracking number to the Shipment Tracking plugin instead of the Branded Tracking Page link. It would be great if ShipStation sent the Branded Tracking Page link to WooC alongside the tracking number so that link could be included in the customer emails.

    As of right now, I will have to use ShipStation to send out the…

    8 votes
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    1 comment  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →

    Thank you for your feedback. We have had a number of requests around different ways to share the link to the Branded Tracking Page and are currently considering many of these ideas.

    There is some related work around Branded Tracking that needs to be accomplished to make this idea possible, so it may be awhile before we can provide additional updates.

    We’ve put this idea in Under Review and would like to know what other selling channels users may be interested in for this beyond WooCommerce.

  6. Adding a Page where customers can track their orders

    it would be great if you guys had a page that i can link to my website so customers can put in the tracking number and track their orders vs only being able to do this via the link in the email that's sent to them when their order ships out.

    3 votes
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  7. Multiple language support on branded tracking page

    Please allow multiple language support on the branded tracking pages. For us French-canadians and other non-english speaking communities, the customer experience is a bit broken if we use the english branded tracking page. We should be able to set a default language other than english for the branded tracking page and even the returns portal. We want to leverage Shipstation as much as we can but as it stands, it's not usable for us.

    4 votes
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    1 comment  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  8. Prestashop orders FBA tracking issues

    We are at present testing ShipStation with a view to using it for all our orders. All good now apart from one REALLY annoying issue - tracking info on orders made on a Prestashop store sent to customer FBA.

    When doing this Amazon uses its own carriers and tracking URL is swiship.co.uk/tracking number, however ShipStation has a link to USPS.com/tracking number, whilst Prestashop has a link to royalmail.com/tracking number so customer is led to incorrect URL and cannot track package. Not good!

    There is a developer who it seems has solved this issue referenced here:

    https://www.prestashop.com/forums/topic/482928-tracking-info-from-stamps-or-shipstation/

    Can someone from Shipstation…

    3 votes
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  9. 1 vote
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  10. branded tracking page _Bring the Map Back

    Bring the Branded Tracking Page Map back. The new integration got rid of this tracking Map and looks clunky and horrible. Everyone who feels the same, please vote for this.

    3 votes
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  11. Multi-Package shipments should shown on branded tracking page

    Some place on the branded tracking page it should show if the order is multi-package. Large print shipment of 3 boxes, or something. Or list all the tracking numbers. The issue is UPS doesn't always deliver all the packages of a multi package shipment the same day. So then i get calls and emails when the first box arrives - the customer is bent out of shape that he/she didn't know that more boxes were coming the next day. The customer then of course thinks we forgot something in the order.

    1 vote
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  12. Bring the maps on customer receipts back!!!

    Maps are not available with Woocommerce. ShipStation use to have this feature on the shipping/tracking receipts but it is no longer there.

    This feature provides a GREAT visual for customers and should not be a feature not found of value to ShipStation. People are more visual these days and seeing WHERE there shipment is on a receipt is invaluable and provides an instant level of comfort action is shipping has indeed taken place.

    With companies using more and more fulfillment centers, they may be located far away from a companies business location. Seeing exactly where a package is being shipped…

    1 vote
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  13. Update verbiage on the new branded tracking page from "CURRENT LOCATION" to something like "Last Scan"

    Update the verbiage on the new branded tracking page from "CURRENT LOCATION" to something like "Last Scan". The words current location are very deceiving especially once it hits a hub that is the airport etc. I'll give an example, we have customers writing us daily now asking why their order is "currently" in Miami FL which is the hub they fly from. The unfortunate thing is usps is sometimes behind and the reality is their package is sitting in their states local hub. So saying "current location" is just the wrong verbiage and can get folks worked up if they…

    1 vote
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  14. need estimated deliveries for UPS shipments

    USPS and FED EX all mention what the estimated delivery time is(be it 2/3/4 days) for their shipments, however, the UPS Ground shipments are blank, they don't show travel time before(or after purchase). Shopify and Shippo both reveal this info on their sites, but Shipstation does not. We are constantly shipping out fresh cakes for particular days and without the estimated shipping time, i can't officially tell travel time with UPS Ground, which leads to late deliveries. Again, this IS already happening with Shippo and Shopify and it's already happening on Shipstation with FED EX Ground and USPS Priority, but…

    1 vote
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  15. Branded tracking page

    We are currently in the process of fixing our website, and we would like to update how we allow our customers to track their shipments. I usually send them an email with the tracking information, and it leads them to here, but on our website, I can only send them to this page. I want to be able to direct them to their tracking page (the first link) without them having to enter their order number and zip code. Is there a link I can send to my developers that will allow them to do that on our website? Is…

    3 votes
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  16. Recommended Products for Up sell Opportunities on Branded Tracking Page

    You already integrate with Shopify, etc and have the products and qty - let's show some best sellers on the Branded Tracking Page.

    2 votes
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  17. Link Branded Tracking Page outside of email notification

    Would like a link to a branding page so our customers can track their orders via their "My Account" page rather that searching their emails.

    4 votes
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    1 comment  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  18. text updates

    Id like to have a button where customers can sign up for text updates like this example attached.

    17 votes
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    5 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  19. Give us the possibility to translate ourselves the Branded Tracking Page + Return Portal

    It would be GREAT if we could just enter ourselves the translated strings we want to display in the Branded Tracking Page and the Return Portal. This is a must for ecommerce. Not everything is done in English.

    6 votes
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
  20. I would like to know if it is possible to put the tracking tool for the customer in French or other language?

    I would like to know if it is possible to put the tracking tool for the customer in French or other language?

    1 vote
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    0 comments  ·  Branded Tracking Page  ·  Flag idea as inappropriate…  ·  Admin →
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